A Bitly alternative that doesn't meter your QR codes
Bitly counts QR codes monthly: two on the free plan, ten at $29. Multi-user access it sells only through its Enterprise sales team. Here, every link has a QR code, and members start at $12 a month.
- Straight to the destination: no ad page, no consent wall
- Free plan with no card and no ads
- Cookieless analytics hosted in the EU, and opt-in retargeting pixels from Pro
The three limits people leave over
Bitly figures checked on their pricing page, 23 September 2026.
QR codes are metered
Two a month on Bitly's free plan, five on Core, ten on Growth. What a monthly allowance means for a code you are about to print is worth reading on their plan before you commit to it. Here a QR code is part of the link, not a separate allowance.
Team access is Enterprise
User management, group permissions, SSO and the activity log sit on Bitly's Enterprise plan, behind a sales call. Three members with roles are included here at $12 a month.
One domain, then Enterprise
Bitly includes a single custom domain from Growth at $29, and more than one is Enterprise again. Two domains start at $12 here, and ten come with the $29 plan.
Tier by tier
Our column is read from the live plan catalogue, so it cannot drift from the pricing page. Bitly's column was checked by hand on 23 September 2026.
Free plans
| Bitly Free | Urlicer Free | |
|---|---|---|
| Short links | 5 a month | 500 a month |
| QR codes | 2 a month | One per link, not metered |
| Custom back-half | 3 a month | Not on Free |
| Change where a link points | Paid, from Core | On every plan |
| Click analytics | No history on the free plan | 30 days |
| Tracked clicks | Unlimited | 25,000 a month |
| API | 1,000 requests a month | 30 requests a minute |
| Ads | A preview page with an ad and a 7-second wait | None |
Bitly Core $10 vs Urlicer Pro $12
| Bitly Core | Urlicer Pro | |
|---|---|---|
| Short links | 100 a month | 5,000 a month |
| QR codes | 5 a month | One per link, not metered |
| Custom back-half | 100 a month | On every link |
| Custom domain | Not included | 2 |
| Members | Enterprise only | 3 |
| Click analytics | 30 days | 90 days |
| API | 5,000 requests a month | 120 requests a minute |
The same $29: Bitly Growth vs Urlicer Team
| Bitly Growth | Urlicer Team | |
|---|---|---|
| Short links | 500 a month | 50,000 a month |
| QR codes | 10 a month | One per link, not metered |
| Custom domains | 1 | 10 |
| Members | Enterprise only | 10 |
| Click analytics | 120 days | 365 days (a year) |
| API | 25,000 requests a month | 600 requests a minute |
Bitly's prices are the annual-billing figures shown on their pricing page on 23 September 2026. Ours above are monthly; paid yearly, Pro is $120 and Team is $290. Bitly counts links, QR codes and custom back-halves per month, so an unused month does not carry over. Our link figures are how many can exist on the account at once, which is why the two columns are worded differently.
Limits to know before you switch
- Tracked clicks are counted per month. Each plan records clicks up to a monthly limit, shown on the pricing page. Past it, links keep redirecting, so nothing breaks; it is the counting that stops until the next month.
- Location stops at country. We report country, device, browser, referrer and OS on every plan, including free. We do not report cities.
- No single sign-on. Members are invited by email and given a role.
Switching without breaking anything
Leave your old links alone
Short links belong to the domain that serves them, so a bit.ly link can only be redirected by Bitly. Keep the account for as long as those links are in circulation.
Make new links here
On ivi.to, or on your own domain from Pro. Anything you print from now on is a link you control.
Move the ones that matter
Re-point the links still being shared: profile links, email footers, live campaigns. Paste or upload them in bulk on Pro, or use the API, which is on every plan including free.
Frequently asked questions
Can I import my Bitly links?
Is the QR limit really unlimited?
Do the links expire?
Do I need a credit card to try it?
Will this add a cookie banner to my site? Is it GDPR-friendly?
Where is the data stored?
Can I use my own domain?
Where do these Bitly numbers come from?
Try it on the links you make next
Nothing to migrate, no card, and your Bitly account keeps working.
Start free See pricing